Snap recently had their partner summit and announced a number of developments including next generation spectacles, rolling out more business profiles, ecommerce features, new AR features and Snap Map features.

It's interesting to see Snap continuing to stick to their strategy of providing a real alternative for younger audiences within the social media space, defining themselves as something very different to Instagram, Facebook and YouTube in terms of technology and usability - and don't forget, they're a camera company!

Read more on the announcements HERE