Services
Campaign Strategy
Art Direction
Copywriting
Production
Post-Production
Social Media planning and buying
DOOH planning and buying
Reporting

Services
Campaign Strategy
Art Direction
Copywriting
Production
Post-Production
Media

In 2023, ESPN Australia cemented themselves as “Your Home For Hoops” by adding FIBA to the list of their existing unrivaled coverage - which includes NBA, WNBA, NBL, WNBL and NCAA – right in time for the pending women’s and men’s world cups.

ESPN and Now We Collide collaborated to build on the success of the previous Your Home For Hoops campaign with a social media led video campaign targeting Australian basketball fans across social media, online and digital out-of-home. Videos were pushed out across YouTube, YouTube Shorts, Facebook, Instagram Reels and TikTok and the campaign kicked-off with a 60-second hero ad that aired during ESPN’s broadcast of Super Bowl LVII. Additional campaign videos were tailored to ESPN’s broadcasts of the NBL and NBA playoffs and finals.

In 2023 ESPN Australia cemented themselves as “Your Home For Hoops” by adding FIBA to the list of their existing unrivalled coverge - which includes NBA, WNBA, NBL, WNBL and NCAA – right in time for the pending women’s and men’s world cups.

ESPN and Now We Collide collaborated to build on the success of the previous Your Home For Hoops campaign with a social media led video campaign targeting Australian basketball fans where they live online. Videos were pushed out across YouTube, YouTube Shorts, Facebook, Instagram Reels and TikTok and the campaign was kicked off with a 60 second hero ad that aired during ESPN’s broadcast of Super Bowl LVII. Additional campaign videos pointed specifically to ESPN’s broadcasts of the NBL and NBA playoffs and finals.

Now We Collide used a mixture of projection mapping and VFX to showcase some of the biggest plays from across ESPN’s basketball offering. This also gave us the opportunity to have talent interact with the big-name stars and immerse them within the famous plays for a unique and interesting visual.

Now We Collide used a mixture of projection mapping and VFX to showcase some of the biggest plays from across ESPN’s basketball offering which also gave us the opportunity to have talent interact with the big-name stars and immerse them in the famous plays for a unique and interesting visual.

Executive Producer/Chief Strategy Officer Keir Maher
Chief Creative Officer/Director Ryan Bodger
Director of Design & Motion Bob Connelly
Producer/1st AD Shayne Carter

Executive Producer/Chief Strategy Officer Keir Maher
Chief Creative Officer/Director Ryan Bodger
Director of Design & Motion Bob Connelly
Producer/1st AD Shayne Carter

DOP  Anthony Rose
Projections  Tom Hall
Edit Josh Groom
VFX  Bob Connelly
Colourist  John Agapitos
Sound Design  James Martell

DOP  Anthony Rose
Projections  Tom Hall
Edit Josh Groom
VFX  Bob Connelly
Colourist  John Agapitos
Sound Design  James Martell