Chief Executive Women
Chief Executive Women
Chief Executive Women
Chief Executive Women
Our team has partnered with Chief Executive Women (CEW) across their creative and marketing initiatives. To kick off the collaboration, we rebranded CEW’s annual Leadership Summit, a catalyst event that aims to expedite progress towards gender equality happening in Melbourne on September 6th, 2023.
CEW is the pre-eminent organisation representing Australia’s most influential women leaders across various sectors such as corporate, public service, academic and not-for-profit.
Their annual Leadership Summit, now branded as ‘Agenda 2033’, acts as a catalyst to reaching a future where gender equality is reality. An unmissable lineup of influential speakers and disruptors will take to the stage to identify tangible actions that people and businesses can implement to accelerate change across Australia.
Our team has partnered with Chief Executive Women (CEW) across their creative and marketing initiatives. To kick off the collaboration, we rebranded CEW’s annual Leadership Summit, a catylst event that aims to expedite progress towards gender equality happening in Melbourne on September 6th, 2023.
CEW is the pre-eminent organisation representing Australia’s most influential women leaders across various sectors such as corporate, public service, academic and not-for-profit sector.
Their annual Leadership Summit, now branded as ‘Agenda 2033’, acts as a catalyst to reaching a future where gender equality is reality. An unmissable lineup of influential speakers and disruptors will take to the stage to identify tangible actions that people and businesses can implement to accelerate change across Australia.
Our team has partnered with Chief Executive Women (CEW) across their creative and marketing initiatives. To kick off the collaboration, we rebranded CEW’s annual Leadership Summit, a catylst event that aims to expedite progress towards gender equality happening in Melbourne on September 6th, 2023.
CEW is the pre-eminent organisation representing Australia’s most influential women leaders across various sectors such as corporate, public service, academic and not-for-profit sector.
Their annual Leadership Summit, now branded as ‘Agenda 2033’, acts as a catalyst to reaching a future where gender equality is reality. An unmissable lineup of influential speakers and disruptors will take to the stage to identify tangible actions that people and businesses can implement to accelerate change across Australia.
Key to the creative strategy was identifying the data-wow point we drew from the 2022 CEW Census*. Based on the current rate of change, it will take 100 years to have leadership equality. Accelerating this unacceptable statistic is at the heart of the new name, Agenda 2033, but also key to CEW’s action plan. This event will ignite a chain reaction to fast track equality, turning what could be 100 years of snail-paced change into 10.
Partnering with the CEW team in their rebrand for the summit has been very fulfilling for our team. Leadership development is a crowded space in the market, so creatively we needed cut-through, to clearly communicate the unique position of Agenda 2033. This is not just another leadership event or a day to shape your future self, this is about igniting change on a national level. The creative, from naming through to visuals in market, needs to inspire and activate people.
“Working with Now We Collide has given us the creative inspiration to move ahead with confidence and set our passion in the context of action"
Ann Burns GAIDC, CEW Member and Strategic Advisor
No one wants to wait 100 years for an equal future. CEW is a force for change and are advocating for more diverse voices and women’s workforce participation across all sectors. Their mission is to empower all women so they are economically secure and free from violence across their life course and that there is workplace flexibility for all to work and care.
CREDITS
Strategy Director Naomi Young
CCO Ryan Bodger
Strategy Lead Keir Maher
Client Services Director Naomi Young
Lead Creative Kate Holdsworth
Art Director Sarah Coleman
Motion Designer Esther Hopkins
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