Now We Collide News

Generation V.

gen V3

Video has rapidly become the most powerful way that we have available for connecting with audiences.

Read more

Tagged:

youtube ipad logo1 1020.0

With the pace of change continuing across key video platforms, the shift in audience viewing habits across all demographics and particularly the shift to mobile, we are now truely seeing...

Read more

Tagged:

Now We Collide Secret Life Of Pets Case Study

We loved collaborating with UPI Australia and our tech partners ShareRoot to develop this integrated video led campaign with social at the heart for the release of The Secret Life...

Read more

Tagged:

Now We Collide Online Video

As Australian retailers and shoppers plunged headlong into Christmas retail mayhem, Boxing Day sales frenzy and New Year buying meltdown we thought we’d take a look at who’s winning a...

Read more

Tagged:

Now We Collide YouTube 2

YouTube recently announced it is looking to faze out annotated end frames on videos and has introduced YouTube End Cards as a feature.

Read more

Now We Collide Facebook Video Intelligence2

This month as part of our regular video intelligence series we're taking a look at Facebook video: the top 5 Facebook Live creators, Facebook 360 video creators and overall Australian Facebook video creators.

Read more

influencers

The top 5 video content creators in Australia across the key social/video platforms

Read more

Tagged:

VR2

We used to say seeing is believing.
Now we have to say ‘experiencing is believing’.

Read more

Tagged:

3 Rules For Publishers Embracing The Video Revolution

Here are 3 things publishers embarking on integrating video content as part of their overall strategy need to get right.

Read more

5 Best Practices For Native Mobile Video Campaigns

As video viewing via mobile and tablet devices increases we need to understand the best way to hook the audience. Here are some short, sharp ways to get it done.

Read more

ESPN Brand Campaign Making Of

Now We Collide partnered with ESPN to develop a new video led branding campaign in a move to cement growing interest in U.S. and international sports among a younger Aussie male audience. Watch the short documentary about how it all came together.

Read more

Tagged:

360 Video On The Rise

360 video is quickly moving from niche to mainstream as both YouTube and Facebook are taking it the masses.

Read more

Tagged:

Facebook Is Building Their Own YouTube

Facebook have been realising the power of video for some time with just about every timeline including a abundance of snackable but often irreverent and/or irrelevant content for the viewer. With this growth and this realisation they have invested in the development of a new video hub that will look and work much like Youtube, but have one huge advantage, the content you see will now actually be based on your likes, interests and browsing habits.

Read more

Tagged:

Reddit Gets Upvoted

Community based social aggregator Reddit (see Mashables' Beginners Guide), renowned for it’s democratic approach to content and what’s popular on the net has launched Upvoted as a way for people to find the best of Reddit content.

Read more

Tagged:

Buzzfeed Video Domination

As anyone in advertising and marketing already knows, video consumption is on a meteoric rise. Audiences are viewing and sharing more video content than ever before. The offshoot of this increase is a huge opportunity for brands to target audiences and consumers with relevant and meaningful content, and with screens providing larger and clearer resolution, it seems mobile is where it's at right now.

Read more

Tagged: